Answer five quick questions about who you're selling to. You'll get the exact angle, opening promise, and headline structures that will actually land — instead of guessing.
Your product, service, or offer — in a few words.
The deep result they crave — not your features. You can't invent this want; you can only tap into it.
Pick the one that best describes where their head is before they meet your ad.
How many competitors are already shouting similar promises at these people?
A proof point, mechanism, speed, guarantee, or number. Optional but sharpens results.
Built from your answers. Edit the wording to your voice, then test the winners.
💾 Your entries are saved on this device — they'll be here when you come back.
Copy Compass · a positioning tool for people who sell with words